I am a new convert to the Haier brand but so pleased I have found them as their range is really impressive. Plus I have been getting cross with my kettle, which I must confess is a fairly cheapo variety and it annoys me so much because every time I use it, it drips. OK, I appreciate for some people that’s not a problem but for me it is, so you’ll understand that I was a tad wary when trying and testing the I-Master Series 5 kettle. But my worries quickly disappeared as this kettle pours beautifully so that was a great start for me. Then I liked the look of this kettle, which has a super sleek shape. It comes in black, holds 1.7lL and has a rapid boiling power at 3000W. What was a lovely surprise for me was that there are 7 temperature settings ranging from 40°-100°. This means you can get an accurate heat for everything from baby food, herbal teas through to coffee and everyday cuppas. With an efficient minimum boil capacity of just 250ml, you are able to just boil what you need and with soaring electricity costs every saving on power is a bonus. There’s actually 40% of energy saving thanks to the precise temperature control and I was always guilty of automatically filling my old kettle up despite only making tea for me. There is also a keep warm function, which is so useful. Plus it is easy-clean, with a fully removable lid and a wide 13cm opening.
The booklet that comes with this marvellous machine is also easy to follow as it is mainly pictures so that made it simple for me. There’s also an app you can download if you wish and that will allow you to discover your new favourite hot beverage inspired by Haier’s experts’ tips and secrets, so that you can learn how to maximise your use of this kettle like a master brewer.
I really do think Haier have cleverly combined functionality with incredible style. This would make a super Christmas gift.
When your kettle arrives, in the box you’ll find:
- 1x Haier I-Master Series 5 Ideal Temperature Kettle
- 1x User Manual
- 1x Base
- 1x Removable limescale filter
There are so many plus points for this Haier kettle so I’ve summarised them for you:
- Save up to 40%¹ energy
Save energy thanks to precise temperature control and the single-cup minimum fill level.
1Energy saving measured considering 0,25L of boiled water as a minimum vs a minimum of 0,5L in most kettles. - Variable temperature
The Series 5 kettle has seven different temperatures for you to choose from, so that you can brew teas and coffees at the optimal temperature to prevent scalding and bitterness. - Easy to clean
The Series 5 Kettle can be cleaned internally, thanks to the the fully removable lid and wide 13cm opening. There is also a removable limescale filter for added convenience. - Become a Master of Tea and Coffee
Explore exclusive recipes by downloading the hOn app. Discover your new favourite hot beverage inspired by our experts’ tips and secrets and learn how to maximise your use of the kettle like a master. - Removable and washable limescale filter
The limescale filter helps prevent residual scale from falling into your cup, so that your tea or coffee remains pure and untainted. - Safety control
Thanks to the Continuous Temperature Control technology and Overheat Safety Control system you can keep the water at the temperature you want without overheating the kettle. - Minimise limescale buildup
I-Master Kettle Series 5 is made of stainless steel, a material that limits the formation of limescale buildup. - Sleek interface
Control the kettle conveniently with a touch activated interface that lights up when in use. - Keep Warm function
After boiling, simply press Keep Warm to maintain your desired temperature for up to 30 minutes. You or another family member can enjoy another drink without having to reheat the kettle.
Price: £99.00 normal price £119.00 | Colour: black | Visit: haier.co.uk
Taken from the Haier website:
About Haier
For more than 30 years, Haier has devoted its energy and expertise to developing the best appliances in order to satisfy our most discerning customers.
Haier company history: since its creation in 1984, the company has been run by the same CEO, Zhang Ruimin, who has always had a clear objective: to build high-quality, reliable products. Within the first year of his appointment, in response to complaints about faulty fridges, his radical action of smashing the fridges with a hammer in front of employees has been recognised as an important cornerstone of the brand.
Since then, the company has evolved with the changing requirements of the modern world and of today’s consumer, capitalising on its core values of quality and reliability to offer premium, innovative and modern products.
We understand that it’s only by being close to our customers and by listening to their needs and desires that we can make their lives easier. Our commitment to continually update and expand our product range has made us a life partner of our customers and the worldwide number one home appliances brand for ten years running.
At Haier, our aim is to deliver premium quality, state-of-the-art products that respond to the constantly changing needs of the modern home, ultimately giving consumers more time to do the things that matter to them.
In order to ensure we are responding to real consumer needs, we believe that the home should be the primary research center. Only in real homes can we observe and truly understand consumers’ constantly changing domestic habits and demands. Through this closeness, Haier is able to maintain “Zero Distance” between our engineers’ innovations and our consumers’ lives.
By placing the focus on the home in this way, we’re able to fulfill our ultimate aim: giving our customers more time to do the things that matter to them. Our products, built with premium materials by highly-skilled engineers, contain the very latest innovations in technology that have been designed to make them easy to use, efficient and, in the end, time-saving.
We have R&D centres on all five continents of the world whose sole mission is to create the solutions that will give our customers their precious time back. It’s why 4% of our turnover is reinvested in innovation alone.
Zero distance with the consumer
Our Zero Distance approach is what ensures we are constantly able to provide our customers with products that help them with the evolving necessities of daily life. It is through this philosophy that we’re able to continually develop our product range and make sure that it can adapt to the everchanging rhythms of the modern home.
About Haier UK
Haier history: the Haier group’s relationship with Europe, as regards the home appliances division, commenced more than 13 years ago when its first products were introduced on the European market. Building on European success Haier launched in the UK in 2007 and is growing rapidly. In fact, in 2021 Haier have been identified as one of the top 30 fastest-growing Chinese businesses in the UK. (Source: The Grant Thornton Tou Ying Tracker).
Although Haier has only been in the UK since 2007, we have been manufacturing for 27 years during which time we have made some notable achievements. These include being the world’s number one brand in refrigeration, the world’s number one brand in laundry and the world’s number one brand in electric wine coolers. This has culminated in Haier becoming the world’s number one brand in major appliances for 12 consecutive years. (source: Euromonitor International Limited: retail volume sales in units based on 2021 data).
We have an extensive range of beautifully designed and intelligently connected products, so whether you are looking for a new washing machine, side by side refrigerator, dishwasher, tumble dryer or wine cooler, we encourage you to discover how our products can help make your life easier and better.
Haier UK also has one of the largest service networks in the UK, giving you complete peace of mind when purchasing one of our products. Throughout the history of Haier, providing the best service has been incredibly important and will continue to be so. Haier UK is also a proud member of AMDEA, the UK trade association for the manufacturers of small and large domestic appliances which represents over 80% of the appliance industry. We align with AMDEA’s values of being a relevant, credible and influential source of trusted information.
When technology meets design
Give your kitchen a touch of style with Haier’s new small kitchen appliances, created to take you on a culinary journey that combines elegance with innovation and redefine your dining experience. Immerse yourself in a world where cutting-edge technology, energy efficiency and functional design converge perfectly. This collection of small kitchen appliances is designed to be the perfect ally to express your creativity in the kitchen, for a tailor-made experience.
